Leadership — ClereStory

Cristina Allen is a strategic marketing and communications executive with more than 20 years of experience building brands, shaping reputations, and elevating the visibility of companies and their leaders. Her expertise spans architecture, interior design, real estate, hospitality, wellness, and lifestyle, with a career grounded in connecting compelling storytelling with business strategy.

Cristina brings a distinctive perspective shaped by senior leadership roles on both the agency and client sides of the business. Her experience encompasses public relations, brand positioning, integrated marketing, business development, and executive communications. Combining strategic insight with hands-on execution, she helps organizations strengthen their market position, establish industry authority, and pursue opportunities for growth.

Cristina began her public relations career in New York City at Publitas before becoming Vice President of the Real Estate Practice at Rubenstein Associates, where she directed communications programs for prominent real estate clients and achieved 100% client retention.

She later joined a national architecture and interior design firm as Director of Marketing and Communications, building its marketing function from the ground up. She led a firm-wide rebrand, established marketing and communications infrastructure, and developed strategies supporting media relations, business development, and competitive pursuits.

Throughout her career, Cristina has secured coverage in leading publications including The New York Times, Interior Design, Metropolis, Commercial Observer, and the South Florida Business Journal. Her work has also contributed to prestigious industry recognition, including Interior Design's Top 100 Design Giants, Top 100 Hospitality Giants, Best of Year, and HiP Awards.

Drawing on her agency and in-house leadership experience, Cristina established an independent consulting practice providing strategic marketing leadership, public relations, brand positioning, and communications advisory services. Her work expanded into hospitality, wellness, and lifestyle before evolving into ClereStory, a boutique marketing, communications, and public relations firm.

Cristina has been recognized as a GlobeSt. Woman of Influence and one of its Top Female Marketing & Communications Executives. She is a member of the Society for Marketing Professional Services (SMPS) and the Public Relations Society of America (PRSA), and holds a B.A. with honors from the University of Florida.

"Cristina understands the needs of her clients and puts them first. And any public relations help I need or a client needs, I refer to her. She is personable, highly intelligent, experienced and known as an industry expert."

-- Matt C., Retail Broker
"Cristina worked with a difficult group of producers to create a company message for clients & prospects. Always delivered somthing that was current, choice & resonated with our target audience."

— George M., Former Vice Chairman, Savills Studley
"Cristina is a true master of Public Relations and has served our company well. In working with her, I have found her to be always extremely professional, pleasant, and communicative. She is, i'm sure, an asset to her firm, and a joy to work with at ours."

— Matt G., Citi

"Cristina understands the needs of her clients and puts them first. And any public relations help I need or a client needs, I refer to her. She is personable, highly intelligent, experienced and known as an industry expert."

"Cristina worked with a difficult group of producers to create a company message for clients & prospects. Always delivered somthing that was current, choice & resonated with our target audience."

"Cristina is a true master of Public Relations and has served our company well. In working with her, I have found her to be always extremely professional, pleasant, and communicative. She is, i'm sure, an asset to her firm, and a joy to work with at ours."